FISH and Validar partner to make BtoB Conferences more experiential, engaging, and measurable
Online, December 14, 2015 (Newswire.com) - Today FISH Technologies, the leading provider of experiential technologies and data collection platforms for live events, announced an exclusive partnership with Validar, a leading provider of B2B event registration and data capture solutions, to help make business to business conferences more experiential, engaging, and measurable. Michael Gilvar, FISH CEO, says "the aim of the partnership is to provide event organizers with a true turnkey Event Operating System. Our combined solution provides actionable insights, measurable ROI, and most of all an improved attendee experience."
The FISH - Validar Platform provides a turnkey solution that includes pre-registration, onsite registration, badge printing, attendee behavior tracking and onsite experiential technologies. Some of the highlights of what the FISH-Validar partnership provides our customers are:
- RFID Session Tracking
- BLE Attendee Tracking and Messaging
- Real Time Data Dashboards
- Pre-Event Registration
- Onsite Check-In and Registration and Badge Printing
- Exhibitor/ Partner Lead Capture and Qualification
- Robust explicit and implicit session attendance tracking
- Personalized Attendee Content Landing Page (Microsite)
- Playbook- Personalized Daily Agendas
- Engagement Gamification
- Experiential Engagement Technologies
- Social Media Integration/ Visualization
Validar, for the past 10 years, has provided registration and data capture solutions for some of the most recognizable B2B event producers in the world. Victor Kippes, Validar President and CEO, states that "I love the experiential technology FISH deploys at the world's most visible and highly attended marquee B2C events. They understand the value of actionable data. Combining our technologies can revolutionize both the attendee experience and revenue impact of our client's large B2B events. Our technology augments theirs very well."
About Validar
Validar is a B2B Lead Management company that specializes in events. Validar's goal is to close the loop between event marketing and sales by enabling through technology the ability to drive relevant activity to sales while measuring the event performance and revenue impact. Validar provides onsite registration and data collection tools focused on capturing the impact event content has on attendees, especially renewed interest. Validar wants the event producer to know the true economic value of their marketing efforts. For more information on Validar please visit www.validar.com
About FISH
FISH is the data behind the experience. FISH supports brands, event organizers, and sports leagues, with an event operating system that enables the collection of attendee data, facilitates active brand engagement, and provides the ability for attendees to collect content, enter sweepstakes, and share experiences through social media. The FISH platform powers many of the worlds most recognized brands and events, including the US Army, US Air Force, Hyundai, Samsung, NFL, US Open Tennis, and Major League Soccer. For more information about the FISH solutions please visit www.fishisdata.com
Source URL: http://prweb.com/releases/2015/12_15/prweb13124085.htm
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